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Social Media Trends For 2022

Social Media Trends For 2022

Social media has already evolved a lot since its inception, and there are exciting new features on the horizon that we can’t wait to get our hands on. While it's easy to jump in and begin using, the best way to use social media for your business is a bit more...

9 LinkedIn Lead Generation Strategies for Your Business

9 LinkedIn Lead Generation Strategies for Your Business

LinkedIn has morphed itself from a professional networking platform to a full-fledged world force. Ever since the beginning, the B2B marketers are looking to crack the code for ultimate success. With millions of professionals in one place, there are a few ways to open...

Social Media Amplification for the Pharmaceutical Industry

Social Media Amplification for the Pharmaceutical Industry

Pharmaceutical companies have to follow a strict, highly regulated pharmaceutical marketing plan regulated by the FDA and the Division of Drug Marketing and Communications, also known as the DDMAC. There are several concerns regarding the security of the information...

What is thought leadership?

What is thought leadership?

Thought leadership is the process of giving out professional facts, innovative and powerful ideas about a specific topic, field, theory, or model that is generally accepted as reliable and wanted. A thought leader can grow his or her follower base which consists of...

How to Use Employee Advocacy for Social Selling

How to Use Employee Advocacy for Social Selling

Where are you? I could not find you With the current social media trend, social selling coupled with employee advocacy will put your brand in the spotlight. Definition of terms What is social selling? Social selling is the advanced channel to meet people, spot...

How to Educate Yourself to Run Successful Social Media Campaigns

How to Educate Yourself to Run Successful Social Media Campaigns

As easy as it might sound, running social media campaigns can be challenging. You have to be abreast of latest and trending topics in your industry, which requires lots of work, time, and other resources. However, as a social marketer, you have to equip yourself with...

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