What is thought leadership?

What is thought leadership?

Thought leadership is the process of giving out professional facts, innovative and powerful ideas about a specific topic, field, theory, or model that is generally accepted as reliable and wanted. A thought leader can grow his or her follower base which consists of...
How to Use Employee Advocacy for Social Selling

How to Use Employee Advocacy for Social Selling

Where are you? I could not find you With the current social media trend, social selling coupled with employee advocacy will put your brand in the spotlight. Definition of terms What is social selling? Social selling is the advanced channel to meet people, spot...
4 Big Obstacles of Employee Advocacy Programs

4 Big Obstacles of Employee Advocacy Programs

Employee advocacy is a surefire way to have your brain connect with larger audiences. However, even though many people believe it’s easy to accomplish this, several different barriers might hinder the process you and your company are trying to continue. Companies need...
What is Employee Engagement?

What is Employee Engagement?

Employee engagement was introduced in the 90s as a management concept. Now, this idea is generally adopted by business leaders and founders all over the world. Since then, it has been used to improve the confidence of employees in the brand and build team courage....