Target organic LinkedIn posts to the right audience based on follower attributes for more relevant reach.
Tailor LinkedIn organic content by location to support regional teams, markets, and campaigns.
Create posts with the right length for LinkedIn and stay within platform character limits more easily.
Measure the value of organic reach and engagement generated through followers, employees and executives.
Life Sciences leaders share balancing high-impact social marketing with steady compliance measures in this new era of AI.
Pushpa Ithal
CEO, MarketBeam
Abbie Jones
Marketing Communications and Brand, Philips
Nikki Wolfert
Head of Partnerships, MarketBeam
Julie Eunyoung
Assistant General Counsel, Sanofi
John Lerch
Senior Director, Strategy, Veeva MedTech
