How to Create a Social Media Governance Policy~ 8 Steps

Social media governance policy guide covering account ownership, publishing rules, content standards, approval workflows, and compliance.

A social media governance policy helps organizations define account ownership, publishing standards, content approvals, and escalation procedures. This guide explains how to build clear rules, manage access, monitor activity, train employees, and measure results. Learn how to support brand consistency, reduce avoidable risks, and keep social media operations efficient across teams.

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AI and Social in Life Sciences: What’s Real, What’s Fluff, and What’s Next

Life Sciences leaders share balancing high-impact social marketing with steady compliance measures in this new era of AI.

Pushpa Ithal

Pushpa Ithal

CEO, MarketBeam

Abbie Jones

Abbie Jones

Marketing Communications and Brand, Philips

Nikki Wolfert

Nikki Wolfert

Head of Partnerships, MarketBeam

Julie Eunyoung B.

Julie Eunyoung

Assistant General Counsel, Sanofi

John Lerch

John Lerch

Senior Director, Strategy, Veeva MedTech