Social Media Dashboard: What to Track and Report

Social media dashboard showing analytics, engagement, reach, clicks, and follower growth

Discover how a social media dashboard helps enterprise teams monitor performance, compare channels, automate reporting, and make better decisions. Learn which analytics, social KPIs, campaign metrics, and executive insights matter most, while exploring how MarketBeam brings social media analytics, governance, publishing, listening, and reporting together in one enterprise platform.

How to Find the Right Influencers and Content Creators in MedTech

MedTech Influencer Marketing

MedTech influencer marketing in medical devices does not always mean partnering with celebrities or large-scale social personalities. In fact, some of the most impactful voices are niche content creators with dedicated followings in specific disease states. These creators often share authentic experiences, making them powerful partners for medical device brands that want to connect with […]

Best Practices for Scheduling Social Media Posts

social media post scheduling

Best Practices for Scheduling Social Media Posts Effectively scheduling social media posts is essential for maintaining a strong online presence and engaging your audience consistently. Below are best practices to help you optimize your social media scheduling strategy: Utilize a Social Media Scheduler    – Leverage Social Media Scheduling Tools: Use tools like MarketBeam to automate […]

Webinar Recording

AI and Social in Life Sciences: What’s Real, What’s Fluff, and What’s Next

Life Sciences leaders share balancing high-impact social marketing with steady compliance measures in this new era of AI.

Pushpa Ithal

Pushpa Ithal

CEO, MarketBeam

Abbie Jones

Abbie Jones

Marketing Communications and Brand, Philips

Nikki Wolfert

Nikki Wolfert

Head of Partnerships, MarketBeam

Julie Eunyoung B.

Julie Eunyoung

Assistant General Counsel, Sanofi

John Lerch

John Lerch

Senior Director, Strategy, Veeva MedTech