Employee Advocacy Software: The Complete Guide for Enterprise Growth in 2026

Employee advocacy software platform helping enterprises amplify employee reach and increase social engagement

Social media marketing has changed dramatically over the past decade. While company pages remain important, audiences increasingly trust recommendations, insights, and content shared by individuals rather than brands. This shift has made employee advocacy software one of the fastest-growing categories in enterprise marketing technology. Organizations spend significant resources creating content, yet many struggle with declining […]

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AI and Social in Life Sciences: What’s Real, What’s Fluff, and What’s Next

Life Sciences leaders share balancing high-impact social marketing with steady compliance measures in this new era of AI.

Pushpa Ithal

Pushpa Ithal

CEO, MarketBeam

Abbie Jones

Abbie Jones

Marketing Communications and Brand, Philips

Nikki Wolfert

Nikki Wolfert

Head of Partnerships, MarketBeam

Julie Eunyoung B.

Julie Eunyoung

Assistant General Counsel, Sanofi

John Lerch

John Lerch

Senior Director, Strategy, Veeva MedTech