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Advocacy Marketing Strategy 2020 – Brand Advocacy, Employee Brand Advocacy

Advocacy Marketing Strategy 2020 – Brand Advocacy, Employee Brand Advocacy

by Pushpa Ithal | Feb 3, 2020 | Social Media Marketing

Advocacy marketing strategy 2020: With the evolving trends of social media in the workplace, we must address advocacy marketing as a part of an organization’s social strategy. But first, let’s start by defining what is advocacy marketing. ...
What are some effective ways for Marketers to use LinkedIn?

What are some effective ways for Marketers to use LinkedIn?

by Pushpa Ithal | Mar 12, 2019 | Social Media Marketing

What are some effective ways for Marketers to use LinkedIn? Over the years, LinkedIn has evolved into so much more than just a job search platform. Now a days you can use it as a tool to run promotions, target and research prospects, and provide lead magnet...
Executive Branding: No Longer an Option, But a Necessity

Executive Branding: No Longer an Option, But a Necessity

by Pushpa Ithal | Dec 11, 2018 | Social Media Marketing

Executive branding is not an option anymore for companies or for individual executives. This marketing initiative is becoming increasingly popular for businesses from Coco-Cola to Cisco and from startups to Fortune 100 companies. (Suggested Reading: 4 Steps to Develop...
Social Reach Calculator

Social Reach Calculator

by Pushpa Ithal | May 11, 2018 | Social Media Marketing

Social media marketing is growing to be one of the biggest marketing channels. It plays a huge role in branding, communication, thought leadership, lead generation and nurturing. Most of the companies across the globe irrespective of their size, geography, industry...

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