by Pushpa Ithal | Aug 13, 2019 | B2B Marketing, Social Media Strategy
Social media strategy and execution have become a crucial part of marketing efforts for organizations. Marketing teams either have a dedicated social media manager or they have a content marketing manager who will also wear the hat of social media manager. In either...
by Pushpa Ithal | Mar 12, 2019 | Social Media Marketing
What are some effective ways for Marketers to use LinkedIn? Over the years, LinkedIn has evolved into so much more than just a job search platform. Now a days you can use it as a tool to run promotions, target and research prospects, and provide lead magnet...
by Pushpa Ithal | Nov 16, 2018 | Social Media Marketing
Social media metrics are incredibly important as you develop and improve your social media marketing strategy. Your social marketing efforts can include everything from publishing blog posts to knowledge sites like Quora, and even online groups. We want to talk about...
by Pushpa Ithal | Jun 7, 2018 | Social Media Marketing
The Problem: Event Engagement is Lacking You invest time, energy, and money into planning a Fireside chat, Meet-Up, or networking event. Hoping and praying, “if you build it they will come.” Only to find out that RSVPs or ticket purchases are lower than anticipated....
by Pushpa Ithal | May 14, 2018 | Social Media Marketing
Social media marketing is one of 2019’s most powerful marketing tool. With that said, it is critical that you understand its language. Social media marketing terminology may be confusing for some, but don’t worry we’ve got you covered! Although some...
